# Forbes: Navigating Change: Transformation Trends In 2024

Our "The 2024 State of Transformation Survey" includes 150-plus senior transformation leaders working for large enterprises (1,000-plus employees, $1 billion-plus in revenue) with respondents from North America, Europe and Asia.

## **Topics Covered**

• The increasing role of leadership in driving transformation

• Evolving change management roles

• The importance of benefits tracking in transformation

• The growing influence of technology, especially AI

• The future evolution of Transformation Management Offices (TMO)

## **Summary**

Transformation in 2024 is driven by the need for continuous adaptation across enterprises. Leaders, particularly CEOs, are playing a pivotal role, and the focus is on delivering strategy-aligned performance. Change management is evolving, with TMOs becoming the strategic nucleus for transformation. Benefits tracking is now integral to ensuring success. AI is significantly influencing transformation efforts, with 85% of surveyed enterprises integrating it into their strategies. As organizations move from manual processes to tech-enabled approaches, the focus shifts to predictive, real-time decision-making for future success.

[Read the complete article on Forbes.com](https://www.forbes.com/councils/forbestechcouncil/2024/06/18/navigating-change-transformation-trends-in-2024/)

## Frequently asked questions

### What are the main transformation trends in 2024?

Continuous adaptation, with the CEO increasingly owning the agenda. Sensei Labs' 2024 State of Transformation Survey of 150+ senior transformation leaders at enterprises with 1,000+ employees and $1 billion+ in revenue found leadership, evolving change management roles, benefits tracking, AI adoption, and the rise of the Transformation Management Office as the dominant themes.

### How many enterprises are using AI in their transformation strategy?

85% of surveyed enterprises reported integrating AI into their transformation strategies. The survey covered senior leaders across North America, Europe, and Asia, and the finding reflects a shift from manual, periodic processes toward predictive, real-time decision-making.

### What is a Transformation Management Office (TMO) and why is it growing?

A central function that owns transformation as a continuous capability rather than a project. Jay Goldman's Forbes summary of the survey describes TMOs becoming the strategic nucleus of the enterprise, coordinating initiatives, tracking benefits, and aligning execution with strategy as change management roles evolve.

### Why is benefits tracking becoming central to transformation?

Because the survey found it is now integral to success, not an afterthought. Delivering strategy-aligned performance requires knowing whether initiatives are producing the value they promised, and transformation leaders increasingly treat benefits tracking as a core discipline of the TMO rather than a finance reconciliation done at the end.

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